I have a pretty great website and a solid product line, but I wasn’t getting the sales or traffic that I wanted. My site needed something more and I finally realized what it was. It needed an explainer video. These videos are great marketing tools and can help explain your product or service in an exciting way. As soon as I had my video made and posted it to my site, I started getting more views and visits.
There is definitely something to explainer videos. Studies indicate that people are much more likely to buy something after they have seen your explainer video. I am planning to have multiple videos made because I want to see which products on my site are the most interesting to potential customers.
The videos allow my customers to see my products in action which gives them insight into how they can use the products in their own lives. Once people see something, they usually want to buy it. These videos have made a big difference in sales and I think they are going to continue to get more views. My only regret is not using explainer videos sooner. More video marketing tips can be seen here: http://www.reelseo.com/video/marketing/